Last Saturday’s “Aldo vs. Faber” event was surrounded by many questions, with the most important being this: how would the event fare on pay per view? Even though viewers never once saw the World Extreme Cagefighting logo, this was, for all intents and purposes, the first WEC show on pay per view. How would viewers respond to the addition of traditional UFC elements like Dana White, Joe Rogan, Mike Goldberg and Bruce Buffer?
According to sources in the cable industry, early trending estimates indicate that the show may have done between 150,000 and 200,000 buys on pay per view, a number that has to be considered a resounding success internally. Bryan Alvarez has the same report in today’s Figure Four Weekly (subscription only).
The success of the card makes it likely that we’ll see more WEC pay per view events in the future, even if they aren’t specifically WEC-branded.