Minnie Mouse Goes Anorexic for the Holidays at Barneys

Electric Holiday Minnie Mouse, Barneys New York

If you were a cartoon mouse, how would you envision yourself as a runway model?

Would it be the same super-skinny vision as that from a chain of high-end luxury retail stores? For Barneys New York, that mouse stands long and tall with a pink cocktail dress and a cheerless frown.

For an emerging group of model-mouse dissidents, this mouse is no Minnie. The high-end department store is catching flack after previewing the polka dot-less rodent for a debut in its Madison Avenue Electric Holiday window display on Nov. 14. In Barneys’ defense, the transformation only occurs in a short animated film where Minnie fantasizes that she is in a Paris fashion show.

Both companies told the Daily News in a statement they were saddened by critics’ attempts to distort their holiday campaign into a social cause to attract media attention. The Electric Holiday characters include Mickey Mouse, Goofy, Cruella De Vil and Princes Tiana.

The standard Minnie Mouse will not look so good in a Lanvin dress,” Barney’s creative director, Dennis Freedman told Women’s Wear Daily. “I said, ‘If we are going to make this work, we have to have a 5’11” Minnie,’ and they agreed.”

Win one of three XBox One Console Packages from XBox

Join Heavy's daily email newsletter and Askmen's newsletter to enter to win one of Three(3) great XBox One Console Packages from XBox
Read the sweepstakes rules here.

Leave a comment

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


Get every new post delivered to your Inbox.

Join 963 other followers