Geraldo Rivera, ‘Celebrity Apprentice’: 5 Fast Facts You Need to Know

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Geraldo Rivera is a fierce competitor on Celebrity Apprentice as a legend in the entertainment business with a net worth of $15 million. Nonetheless, he has lost the competition to Leeza Gibbons. He began his career in investigative journalism, even reporting the deaths of John Lennon and Elvis Presley. He also made a name for himself with his own TV talk show as well as his radio show. Read on for the facts on Rivera and why viewers couldn’t take their eyes off him this season on the Celebrity Apprentice.


1. Rivera’s Charity On Celebrity Apprentice Is Life WORC

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Geraldo Rivera has been playing for the charity Life WORC on the show. This organization supports people with “developmental disabilities inclusive of those on the autism spectrum.” Throughout the season, Rivera has raised $580,000 for his charity and hopes to raise even more. In honor of Rivera being on the Apprentice, Life WORC has posted the following message to entice donors:

Every dollar you donate is needed and 100% of it will be used to support and enable economically challenged families who have a child with autism to participate in the new Life’s WORC Family Center for Autism. Each Monday morning, we will announce the week’s biggest donor. He/she will be invited to the studio on Geraldo’s radio show on the following Tuesday. Plus, he/she will be entered into a drawing for the chance to have his name in lights on the Times Square Electronic Billboard with a commemorative keepsake photo. And finally, each weekly winner will be invited to our Celebrity Apprentice Party in Manhattan at a date to be determined.


2. Erica Michelle Levy Is His Wife

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Erica Michelle Levy is the younger wife of Geraldo Rivera, with whom he has an 8-year-old daughter named Solita Liliana Rivera. Levy is a documentary producer from Ohio who married Rivera in 2003 when she was 28 years old. Rivera is 32 years older than his wife. Levy used to be an employee at CNBC, which is where the two met. They currently live together in Edgewater, New Jersey, according to Daily Entertainment News.


3. He Has Two Enemies Working Against Him on Celebrity Apprentice

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Over the course of the season, Rivera has shown that he has a large ego and big personality, but he’s a strong competitor. His stubbornness has caused him to have issues with other celebrities on the show who’ve been competing against him as well as on his team. Two players who especially had problems with Rivera were Ian Ziering and Kevin Jonas. They went head-to-head with Rivera and though they were intelligent and fierce competitors, Rivera came out on top. In the final task, Jonas is helping Leeza Gibbons to win and hopes to beat his rival Rivera.


4. Rivera Has Been Married Five Times

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Rivera has five children and has been married five times – to Linda Coblentz from 1965–1969, Edith Vonnegut from 1971–1975, Sherryl Raymond from 1976–1984, C.C. Dyer from 1987–2000, and finally to current wife Erica Michelle Levy in 2003. Vonnegut was a prominent American painter and the daughter of novelist Kurt Vonnegut, Jr.


5. In Addition to his Career, Rivera’s Known As a Sailor and Selfie King

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Aside from his career in journalism and entertainment, Rivera is an active sailor. He’s actually the owner and “skipper” of the boat Voyager. He even sailed in the Marion–Bermuda race in June 2011, finishing 12th place out of 13 in the Class “A” category.

As far as Rivera’s selfie fame, in 2013 Rivera tweeted out a picture of himself wearing only a towel, with the caption “70 is the new 50”. He received backlash over the scantily-clad photo and removed it.


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