Blizzard announced today that World of Warcraft: Legion is one of their most successful PC launches to date, providing a much-needed revitalization to the dwindling player base.
World of Warcraft: Legion sales topped 3.3 million when it launched on August 30, tying the record previously set by Warlord of Draenor. Also, launch-week player concurrency for the sixth expansion was at its highest since the 2010 release of Cataclysm, although Blizzard did not reveal actual figures.
The CEO and cofounder of Blizzard, Mike Morhaime, said in a press release:
“It’s been a thrill to see players hunting demons, powering up Artifacts, and freely exploring all the new zones in Legion. We worked hard to make this the best World of Warcraftexpansion yet, and we look forward to providing players with even more content as Legion’s epic story unfolds in the months ahead.”
Also notable about this expansion’s launch is the WoW Legion Companion App, which released earlier this week for iOS and Android. Players can use this app to manage their Order Hall missions and track World Quest availability without ever logging into the game. This isn’t first time players have been able to interact with WoW from their phones, but it is the first time they can earn experience and rewards by doing so.
There has been considerable excitement surrounding this latest expansion due to Blizzard’s promise to release frequent content updates, and the first such update comes in the form of Patch 7.1: Return to Karazhan. As the name suggests, it features a new version of Karazhan, one of the game’s most popular raids, with new bosses and loot. Find more about the patch on Blizzard’s official blog.
Legion brings not only a new area but new mechanics such as artifact weapons, Order Halls for each class, and a brand new class known as Demon Hunters. It’s common to see a surge of new players when an expansion pack is released, but whether or not the wealth of new content available is enough to maintain these numbers in the long run remains to be seen.