When the artist Nickolay Lamm began thinking about body image, he had no idea he would end up on the verge of revolutionizing children’s toys.
Lamm is the creator of Lammily, a realistic Barbie-style doll based on the average female body.
Here is what you need to know about Lammily, Barbie, and the story behind the new doll:
1. Lamm Says That ‘Average is Beautiful’
Lamm says in the video above that as an artist he has been interested in years in body image. After his images of a “realistic” Barbie doll went viral last year, Lamm announced a project to put similar dolls on the market for children to enjoy.
2. Lammily Is Based on the Average 19-Year-Old
Lamm used the Center for Disease Control(CDC)’s data on what the average American 19-year-old female looked like and used that to create the realistically build of the Lammily doll.
3. The Doll Is Being Crowd Funded
On the website for Lammily, Lamm has been crowd funding the production of the doll. He’s asking for $95,000, and people have already pledged over $132,000 for the project.
4. If Barbie Were a Real Person, She’d Be Dead
According to a study relating Barbie dolls to eating disorders, rehabs.com found that Barbie, who is estimated to be 5-foot-9 and 110 pounds, would be shockingly unhealthy. For her height, Barbie is about 35 pounds underweight.
5. Lammilys Will Be Shipped in November
With the help of former Mattel vice president Robert Rambeau, Lammilys will begin shipping out in November.