Bottle Breacher entered the Shark Tank in Season 6 with their bottle openers made from recycled bullets.
Back then, we interviewed Eli and Jen Crane about their business. In July, we also spoke to them about new developments. As their episode re-airs on Shark Tank Week, we talked to the couple again to see how their company is doing since striking a deal on the show. Here is what they told us about…
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How Their Company Has Grown
(ABC)
Since airing on Shark Tank last November 2014, we have grown exponentially. We have tripled our staff, doubled our production space, have a 25 percent Military Veteran Hire rate, and we are looking to hire for the holidays! Sales this year are projected higher than last with many new products on the horizon.
Kevin & Mark’s Involvement
Our investors Mark Cuban and Kevin O’Leary are very much involved with our operation. Kevin is keyed into marketing like no other. Whether it’s online articles or promoting us on his next TV show, we can always count on him to spread the good news about Bottle Breacher. We talk to at least one person on Mark’s team weekly. Whether it’s for accounting, web design, or retail outlets, there is always a project in the works with the Cuban team.
Their 50-Caliber Wine Opener Launch
The wine opener is launching around the 15th of September. We are very excited about this product and just received our design patent today. To date we have already received hundreds of pre-orders for this product, coupled with the fact that it should be featured in a couple of nationally televised spots. Wine opener sales in 2015 will be very impressive.
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More New Products
We are always expanding the Bottle Breacher brand. We are very close to launching the wine opener, and soon to come the Bottle Breacher Link Ring, our holiday line of Bottle Breachers, the 30mm, and new t-shirt designs. We just currently launched the Breacher Bands which are our version of the decade old POW, KIA, and MIA bracelets worn by veterans and those supporting and memorializing those that have been killed or missing in action. We also just launched and our new line of red, blue, turquoise and white 50 Caliber Bottle Breachers and our new #BreacherUp Coasters.