Fashionable Fitness Tracker Comparison: Fitbit vs. Mira

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Fitness trackers are a great way to stay motivated and work towards your daily activity goals. However, many women have held off on purchasing a fitness tracker because they aren’t exactly fashionable. A lot of fitness trackers on the market today have that “rubber band” look, and it can be hard to coordinate an outfit that looks polished and professional when you have a clunky band sitting on your wrist. These days, fitness tracker companies are trying to cater to women with wearables that look less like rubber bands and more like jewelry. For example, fitness tracker jewelry like the Bellabeat LEAF or the Misfit Bloom necklace has been introduced to capitalize on the interest for fashion-forward wearables.

If you’ve been in the market for a fashionable fitness tracker, two models to consider are the Fitbit Flex (which can be dressed up with a variety of third party accessories) and the Mira fitness bracelet, a relative newcomer to the fitness tracker world. The folks at Mira provided a sample unit so we could go hands on with this tracker. Read on to see how these two wearables compare.

Still researching the best fitness tracker for your needs? Check out our guide to the best Fitbit competitors, or peruse our Fitbit comparison post to find the best Fitbit for your unique fitness goals.

1. Fitbit vs. Mira: Fitness Tracker Price Comparison

VideoVideo related to fashionable fitness tracker comparison: fitbit vs. mira2015-08-28T20:30:51-04:00

Learn more about Mira in the video above.

The Fitbit Flex retails for $99.95, though you can often find it for sale online for less. As of this writing, a black Fitbit Flex can be purchased on Amazon for $79. The Mira is more expensive, costing $169 for both the tracker and metal bracelet housing. If you want to save some cash, you can opt to pay $99 for tracker alone, but the gold and purple bracelets are arguably one of the Mira’s main selling points, since they are such attractive colors.

Fitbit Flex Price: $79 (21 percent off MSRP)

Buy the Fitbit Flex here.

Mira Price: $169 for tracker and bracelet housing, $99 for tracker alone

Buy the Mira fitness bracelet here.

2. Fitbit vs. Mira: Form Factor & Sizing

Always On – Unboxing the Fitbit The Fitbit Flex is one of the newest fitness trackers with a sleek design. It tracks steps, sleep, and calories; offers Bluetooth syncing; and is water resistant.2013-06-18T18:30:53Z

Learn more about the Fitbit Flex in the video above.

Both the Fitbit and the Mira can be worn on the wrist. Both wearables also offer you the opportunity to remove the tracker unit from the band. In the case of the Mira, the tracker has a clip to wear it on your shirt or bra. The Fitbit Flex tracker can be placed in a number of different accessories (more on that later).

Fitbit wristbands are made of an elastomer material similar to many sports watches and do not contain latex. Mira is made of a surgical-grade stainless steel that has been color-treated.

Mira is available in three sizes: petite, small, and medium. The internal diameter of these bands are 2 inches, 2.2 inches, and 2.5 inches, respectively. These small sizes make the Mira ideal for women with very petite wrists and delicate bone structure. However, women with larger wrists may find the Mira uncomfortable, even though the metal of the Mira band is pliable and can be adjusted slightly. The fit of the Mira needs to be precise, since the edges of the metal bracelet can dig into your skin uncomfortably if you buy a size that is too small.

In contrast, the softer Fitbit Flex is sold with both large and small wristbands included, with an interchangeable clasp. This may make the Flex more appealing to tall or curvy women. You can download a Fitbit sizing guide here, or look at a Mira sizing guide here. Those sizing guides can help you figure out which wearable will fit your wrist and be the most comfortable option.

3. Fitbit vs. Mira: Fashion Appeal

fitbit, fitbit jewelry

(FUNKtional Wearables)

If you want a fitness tracker that looks like jewelry, both the Fitbit and Mira have a lot going for them. The Mira, while only available in two colors, does have the benefit of being made from real metal like an actual piece of jewelry. There are two color options at present: Midnight Purple and Brushed Gold. However, as a newer company, Mira doesn’t have quite the deep bench of cool accessory options that the Fitbit Flex can offer.

The Fitbit Flex is available in 10 different colors. There are tons of cool Fitbit Flex accessories to choose from, and each will help you transform the look of your tracker to better match your outfit. Fitbit’s partnership with Tory Burch is definitely a feather in the company’s cap. Some of our favorite Fitbit accessories include Fitbit’s own colorful replacement bands, Henoda’s patterned bands, and this hammered gold-tone necklace for the Fitbit from FUNKtional Wearables. We also like the TORY bracelet for Fitbit from FUNKtional Wearables, which is pictured above and costs just $39.99.

4. Fitbit vs. Mira: Battery Life

Introducing Fitbit Flex Wireless Activity + Sleep BandNever stop moving with Fitbit Flex. Tracks steps, distance, calories burned; monitors sleep cycles. Your stats upload wirelessly to select mobile devices and to your computer. Get fit, track sleep — always by your side. Learn more at

Get a quick overview of the Fitbit Flex in the video above.

The Flex has an estimated battery life of about five days. Mira states that their bracelet will also last up to five days. In the case of both wearables, your experience can vary based on how often you use the tracker.

To charge the Mira, you place the tracker on the enclosed charging stand. It stays in place thanks to magnets, and the elevated design of the stand is nice for those who already have a crowded nightstand or hall table where devices are charged. The Fitbit Flex charging cable is much shorter than the Mira’s, and doesn’t have a stand. Both wearables use a USB charging cable.

5. Fitbit vs. Mira: Which Fitness Tracker Is Best for Fashionistas?

Fashionable Fitness Tracker for Women by Mira Fitness- Tech News Now at #CES2015Mira Fitness has developed a fashionable fitness tracker for women that provides not only the normal metrics you'd expect (calories, distance, steps) but also personal motivational messages that will inspire you to do more and take your fitness experience to the next level. It can be worn as a stylish wrist tracker or clipped to…2015-01-30T19:20:56Z

Get a closer look at both the Mira app and Mira band in the video above.

So which fitness tracker is better? It depends on what you’re looking for in a fitness tracker. We recommend the Fitbit for women who are looking for a tracker that has lots of accessory options, since there are lots of third party options out there that can dress up the actual tracker. The Fitbit also has the advantage of being cheaper than the Mira, and it’s likely to fit larger wrists more comfortably than the Mira bracelet. However, the Flex does not have a numerical display for the time, which the Mira does.

We recommend the Mira fitness bracelet for women who really hate the “rubber band” look, and want a metallic housing for their tracker. The Mira is ideal for women who are just getting into a fitness routine, or for those women who need a gentle reintroduction to fitness after pregnancy or illness. However, while Mira will not rust, the makers of Mira do not recommend getting your Mira bracelet wet. In contrast, the Flex is waterproof and can be worn while in the shower.

Fitbit is compatible with over 150 smartphones, including both iPhone and Android models. Mira is currently available for iOS devices, but Mira will be available on Android sometime in 2015.

Buy the Fitbit Flex here.

Buy the Mira fitness bracelet here.

Heavy, Inc. is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by linking to Amazon. Our product recommendations are guided solely by our editors. We have no relationship with manufacturers.

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