— TACO BELL (@TacoBell) February 13, 2013
Taco Bell officially announced its new Cool Ranch Doritos Locos Tacos this morning using Twitter’s Vine App. Taco Bell teased its new taco coming out of a bag of Cool Ranch Doritos saying, “its coming March 7th”. It was just last year that Taco Bell released the Doritos Locos Tacos, and The company is claiming they have sold over 350 million Doritos Locos Tacos.
Taco Bell has a large marketing plan set up for its new Cool Ranch Taco. It’s no surprise to see that Taco Bell is up to date with new apps like Twitters Vine.
Other brands that have taken advantage of Vine include Urban Outfitters, GAP and GE.