Grace and Lace got a deal with Barbara in Season 5 for their clothing and accessories for women such as leg warmers, boot cuffs and wool scarves. The company is growing at an incredible rate and continues to introduce new products to their uniquely feminine line. This fall, they’ve added a v-neck slouch pullover, over-sized pocket cardigan and a faux suede tassel jacket.
We interviewed Rick Hinnant, who owns the company with his wife, Melissa. When asked about the increase of sales they’ve enjoyed since the show, he said, “Before Shark Tank we’d done a little over $1 million in sales and as of now we’ve surpassed $20 million in sales.
Here’s what else he told us about…
Hey grace and lace fans. We're so excited to share with you that we will be featured on Shark Tank on Friday 🙌. Tune in or set your dvr's for an update on us! Friday 10/28 8|9cst on ABC! PS: if you've had your eye on something grab it now before it's sold out! #graceandlace @graceandlaceco #sharktank @sharktankabc @barbaracorcoran #update
Barbara is as hands-off or hands-on as we want. She’s the perfect partner and helps in any way we need plus she goes out of her way to assist us with media appearances.
Where You Can Buy Their Products
4 years ago today, I was a mommy to a brand new miracle baby girl and sewed during her naps. I put this selfie leg shot up online wondering if someone would buy these #bootsocks from me. And suddenly over 300,000 pairs later our lives and lives of hundreds of others are forever changed. Thank you for believing in us and supporting us along the way. As a thank you….TUNE IN TONIGHT at 8pm CST for the launch of our Grace and Lace "4yr. Anniversary Sale". #graceandlace @graceandlaceco #withHisgraceandalittlelace #Happy4yrs #anniversarysale
Around 75 percent of our business is done through our website. We’re also sold in over 2,500 boutiques worldwide and our hope is to partner with 10,000 plus boutiques in the next two to five years. We love the more relational aspect that we have with boutique owners versus the much different feel from big-box retailers so it’s our aim to help the boutique owner succeed as much as possible.
We have quite a few that do fantastic. Our Perfect Fit Tank Top and Chiffon High-Low Extenders do tremendous along with several others like the Pointed Lace Top Extenders, Scalloped Lace Top Extenders, Light Weight Two Fit Knit Cardigans and Blanket Scarf/Toggle Ponchos. We have too many more to mention.
Plans for the Future
We have a goal of being a $100 million company that is a worldwide brand. We’re achieving the goal of being a national brand and we have plans to expand internationally more and more in the years to come. It’s an exciting journey that is still very young! The sky is the limit for Grace and Lace!
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