Hamburger Helper just dropped the mic on corporate April Fool’s Day pranks. The company released a mixtape of rap songs that all theme around food. The prank is both a great a hip hop album and bizarre prank in equal measure. It features five songs, with titles such as “In Love With the Glove” and “Feed the Streets.” Remember, this is Hamburger Helper entering the hip-hop game.
Here’s what you need to know:
1. The Album Is Labeled ‘Parental Advisory: Delicious Content’
One song features the lyrics, “Hamburger helper/ Eat it all and then we dip/ On the stove so long I burn my lip.” You can listen to it at the top of this post, it’s available on SoundCloud, there’s no indication that it will get pulled after April Fool’s Day is over. Among the easter eggs featured in the SoundCloud posting is the description, which reads, “Doesn’t have to be fancy to be good. Mission: feed the Internet. Trolling lame dinners since 1971.” The warning on the cover states, “Parental Advisory: Delicious Content.”
2. Twitter Is Going Crazy With the Memes After the Album Dropped
The response to the album has been hugely positive. On Twitter, rap and Hamburger Helper enthusiasts alike have joined to celebrate the mixtape. Within hours of its release, the word Hamburger Helper became a national trending topic in the U.S.
Here are some of the best messages of support to the folks at Hamburger Helper:
3. Among the Contributors to the Album Are Retro Spectro & GenReal
The songs are produced by Dexquexatron X000, Retro Spectro, illwin and Realistic Productions, GenReal, and @itsdandy. In preparation for the tape’s release, Retro Spectro had been whetting the public’s appetite in a series of tweets:
At the time of writing, the album has around 30,000 plays on SoundCloud.
4. The Company’s Best Other April Fool’s Effort Came in 2014 With the Announcement of a Hamburger Helper Restaurant
On April Fool’s Day in 2014, the company spread a rumor via their Facebook page that they were opening a Hamburger Helper Restaurant. The posting read:
You asked for it, and now we’re happy to announce…
Helper Hut! All your favorite Helper flavors, cooked up for you in one place.
Coming soon to your neighborhood.
Although it was a joke, on September 12, a pop-up Hamburger Helper restaurant popped up in Minneapolis. Sadly, it only opened for one night.
5. Other Prominent Companies Involved in the April Fooling Are Netflix, YouTube & Google
In amid the Hamburger Helper mixtape there are other corporate April Fool’s jokes, such as the above Netflix John Stamos documentary. There’s also Google Parachute and Snoop vision on YouTube, the latter allowing to views to watch videos in 360 degrees.