Squatty Potty entered the Shark Tank in Season 6 with their innovative bathroom stools that provide users with a solution to bathroom issues by allowing them to squat, as the name implies, instead of sit.
As the company is revisited on Beyond the Tank, we spoke to CEO Bobby Edwards, who gave us a sneak peek into his episode. “The episode touches on our amazing success since Shark Tank and the need to create more videos to help spread the word. Lori visits us in Utah and we create a fun video together.” Since making a deal with Lori, who he referred to as “extremely beneficial for retail relationships,” they can be found in Bed Bath & Beyond and Target.
“Squatty Potty is changing the way America poops,” Edwards explained. And the proof is in their sales. Since the Tank, they have sold a staggering 1 million units. Following their reality show debut, they also created the video below, “This Unicorn Changed the Way I Pooped.” It has gotten 60 million views on Facebook and YouTube combined and boosted their sales over 600 percent.
As for his advice to future contestants in the Tank, Edwards gave these words of encouragement:
Reach out to other entrepreneurs for advice. We are all reachable and available. The Shark Tank family is incredible for giving ideas.